CASE STUDY:
Igniting Unstoppable Growth in the Pet Supplies Domain
The Goal
- Determine short-term growth opportunities within the existing catalog
- Identify long-term growth opportunities in the pet supplies category
- Develop a comprehensive advertising strategy to maximize sales
- Optimize listing content to improve organic rankings and conversion rates
THE STRATEGY
- Completed thorough market analysis to identify immediate areas for growth
- Analyzed company catalog and capabilities to introduce new products to the market
- Performed in-depth keyword research into each product category
- Created SEO content into frontend and backend of listings, and improved imagery to increase product conversions
- Developed a growth strategy utilizing Vendor Central promotions and coupons
- Implemented Amazon Advertising campaigns to drive customers to top product listings
Building a Creative Pipeline
Advertising
Revenue
$2.4M
Sales
Growth
42%
THE WINS
In a nutshell, a reputable company in the pet supplies industry approached us with licensing agreements and strong manufacturing capabilities, seeking a partnership to grow their Amazon sales. With their 1P relationship and extensive catalog, they needed guidance on sales optimization and advertising campaigns.
Over two years, our Amazon strategy increased their monthly sales from $30,000 to over $600,000. Leveraging their strengths, we focused their energy, maximized sales, and positioned them as leaders in the industry.
Our expertise in advertising campaigns played a crucial role in their success. Together, we achieved transformative growth and prosperity, propelling their brand to new heights on Amazon.
THE RESULTS
Our high volume of testing quickly revealed native ad units that drove significant increases in purchase volume and ROAS.
9%↑
Average Monthly Growth
$600k↑
monthly Shipped COGS
$200k↑
Shipped COGS a month
Grow Faster.
Get in touch for a free strategy call to find out how you can hit your growth goals on time and on budget.
Contact Information
London, United Kingdom,
WC1N 3AX